About ViaCity
The Center for City Diplomacy.
ViaCity is dedicated to strengthening the local arena through the development of international partnerships and capacity building. We serve as both a coordinating body and an implementation arm — enabling local authorities, institutions, and organizations to develop cross-border collaborations and build new growth engines.
The Founders
Einat Levi
Co-Founder
Strategic advisor specializing in regional partnerships and a leading expert on MENA cooperation. Over 15 years at the forefront of Israel–Morocco relations, founding member of Israel's mission to Morocco. Recipient of the 'Coup de Coeur' Award and 'Knights of Peace' Award.
Moran Burstein
Co-Founder
Local governance expert with over a decade of senior managerial experience working with local authorities and government ministries. Part of the founding team of the Gulf of Haifa Cluster — a regional body uniting 18 local authorities. M.B.A. and graduate of the 'Cadets for Local Government' program.
Our mission
We help cities, institutions and local ecosystems become active players in regional and international arenas, turning local challenges to global opportunities
Our Approach
Wherever we go, we go together.
City diplomacy encompasses a wide range of international activities within the urban space from cultural festivals to technology, delegations, sister-city agreements, and global city networks. We operate along two complementary axes.
Top-Down Axis
Connecting national and international actors with local stakeholders and strategic partners in large-scale initiatives, such as the Abraham Accords and the India-MENA region-Europe Economic Corridor (IMEC).
Bottom-Up Axis
Empowering local authorities and key local actors by making the international arena more accessible enabling them to develop partnerships, foster growth, and engage in global action.